AI Trends 2023. 5 Business Solutions to Watch
Industry News & Trends

AI Trends 2023. 5 Business Solutions to Watch

If you are a tech fan, you can’t miss the 5 AI trends to watch in 2022. Let’s explore what’s new that you need to keep an eye on this year!

The opportunities offered by Artificial Intelligence in the last few months are growing tremendously in 2022. And their popularity is also growing among companies that want to implement technologies tailored to their business needs.

However, it is worth noting that the term Artificial Intelligence delineates an extremely broad field. In fact, it refers to a machine’s ability to exhibit human capabilities such as reasoning, learning, planning and creativity.

In order not to get lost in the endless applications of this technology, let’s see what are the 5 AI business trends to watch in 2022.

What are the business trends in 2023?

Natural Language Processing

Natural Language Processing (NLP) refers to the ability of a computer to comprehend the meaning of a speech or text. This technology has already completely changed the way we interact with machines.
Let’s think about the widespread use of Alexa, Siri and Cortana! These AI powered assistants are able to understand what we say, and act and respond accordingly.

Nevertheless, this is just scratching the surface of what NLP can do. Indeed, NLP applications can help optimize and scale business operations, such as CV and video CV screening, email filtering and categorizing, digital phone calls, translating, and much more.

Emotion AI

Emotion AI is for sure an AI business trend you should watch this year! It is a subset of AI that can measure, detect, and interact with human emotions. It can do this through text or speech analysis, but also through facial expression analysis. And clearly, its purpose is to make human-machine interactions more “human”.

For example, we can use Emotion AI to detect the emotional state of users writing on our Facebook page, to detect the sentiment of our audience. Or we can detect the emotional state of our customers in front of our products by analyzing how their facial expressions change when they see a product or another.

But there is more. We can also use Emotion AI to change the narrative of a digital video while the viewer is watching it. This way, we can make the content change on the wave of his or her emotions, and increase engagement. These kinds of videos are very effective in advertising and entertainment, but even in education.

Cyber Security

Cyber security is one of the fields in which AI has been widely applied, and with good success.

Thanks to AI, algorithms have been developed that can prevent possible threats. This is possible through pattern recognition in data and learning from past experiences. 

AI is able to overcome the limitations of human teams. Searching for threats is expensive, even in time; thanks to the use of AI, some attacks that might go unnoticed by the human eye can be deflected.

For this reason, cyber security is one of the one of the trends in AI, and will be in the near future.


AIoT is the combination of Artificial Intelligence and Internet of Things. Adding Artificial Intelligence to IoT devices implies making them capable of analyzing data, making sense of it and acting on it, without the need for human involvement.

Today, the use of AI in IoT is highly trending. This is because by making devices intelligent, high-performance systems can be built.

Think, for example, of a smart home that can collect data on the presence of people through environmental sensors. AI can use this data to manage, for example, lighting, air conditioning or heating, increasing energy efficiency. A great benefit for the owner and the people living there (in terms of comfort and money saving) , and for the environment too!

Autonomous Car

Until very recently, it seemed like science fiction. But today, autonomous cars are already a reality. And the transportation industry will evolve more and more as AI matures, until it will change forever.

One of the main reasons for investing in autonomous cars is to make driving safer. To do this, the simplest solution is to eliminate the human factor. In fact, autonomous cars (on paper) are capable of driving better than humans. This is thanks to the ability to install onboard computers that can run complicated AI algorithms. These super computers are able to process a huge amount of data produced by the multiple sensors these cars possess, making them uniquely capable of understanding their surroundings.

Creating self-driving cars is neither simple nor cheap. For these reasons, their engineering and construction still seems to be reserved for successful and powerful technology companies.

Nevertheless, great growth is expected for this market within the next 10 years.

AI and Heathcare

This is the last of the 5 AI trends to watch this year! Artificial intelligence is revolutionizing the world of healthcare. Especially since the recent pandemic, when it has been able to confirm its power in various aspects.

Recently, AI has been used in diagnostics, with excellent results compared to the performance of “human” medical teams. For example, using AI, it is possible to make precise diagnoses using innovative radiological tools, without the need to use tissue samples. This completely eliminates risks resulting from handling these tissues.

And this is just the beginning.

Share on:

Would you like to know more about how Emotion AI can help your business?

Contact Us

Informations about
the Author

Claudia Tomasi

Since 2008 Claudia has been delivering digital marketing strategies and managing digital project delivery for leading clients. She holds the position of Marketing and Account Manager at MorphCast.