McDonald’s | Mood de Mac
USE CASE: DIGITAL MARKETING

Get the most out of your digital marketing campaigns by turning linear, passive videos into emotional interactive experiences, that multiply engagement

Digital Marketing | MorphCast

Dramatically increase the effectiveness of your marketing campaigns

Digital signage does not just mean the opportunity to have a space to support advertising initiatives through which to deliver commercials and information. It is a true digital window, which can also be leveraged to collect data on your audience, to measure the performance of ongoing initiatives and to optimize future ones.

emotion ai
emotion ai

Interactive marketing experiences

Interactive marketing experiences are more cost efficient, with investment going 52% further when the impact on persuasion of interactive campaigns is accounted for, versus ads without interactive features (MAGNA)

Easily create disruptive digital experiences, and only pay for minutes of view.

With MorphCast Emotion AI services you can project and build interactive marketing experiences to engage with your users on a higher level, shifting from a passive to an active experience. Not only traditional interactive contents, but also emotional interactions, to adapt the experience based on your viewers mood, attention, engagement, and much more!

Interactive Experiences

Interactive Experiences

Adding buttons, call to actions, quizzes and other interactions to your digital video campaigns gets viewers more involved in the experience and taking actions right when you want them to.

Emotional analytics

Emotional Interactive Experiences

Including emotional interactions in your contents shortens the distance between you and your audience and makes the user experience truly personalized and unique. The user will feel at the center of communication, receive the right messages at the right time, and perceive more of the brand's value.

Emotional analytics

Analyze performances in a complete dashboard

Review the performance of your videos for a more precise understanding of marketing strategies success by analyzing a complete and sophisticated dashboard that allows you to measure views, engagement, paths and more.

emotion ai

Digital Marketing case studies

McDonald’s | Mood de Mac

Fullsix agency created for McDonald's Portugal "Mood de Mac," an interactive campaign designed to personalize customer engagement through real-time emotional analysis. By leveraging MorphCast Emotion AI, the emotional campaign aimed to create a unique and immersive experience for users, enhancing...
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Coca-Cola | Transform your feelings into art

Coca-Cola chose MorphCast Emotion AI to launch a limited edition product in its Creations line. This Coca-Cola interactive campaign created by Reflektor Digital uses advanced facial recognition to turn users' emotions into unique digital art. Experience the innovative Coca-Cola experience!...
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ASICS | Mind Uplifter

Solaflare created for ASICS the Mind Uplifter, an innovative tool designed to measure and uplift mental well-being through physical activity. By integrating MorphCast technology, this Emotion AI digital experience provides users with real-time emotional insights before and after exercise. Overview...
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Lexus | Feel your best

Unit9 (award-winning production studio) created for Lexus an emotionally intelligent advertisement that adapts to viewers' emotions in real-time. This Emotion AI digital advertising campaign utilized MorphCast to create a unique and engaging viewing experience, demonstrating Lexus's commitment to cutting-edge technology...
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Rado Watches | Feel it!

77Agency chose MorphCast to create an engaging, emotional interactive experience for Rado Watches, using Emotion AI to connect with users on a deeper level. This innovative campaign aimed to enhance brand engagement and generate leads through a personalized user journey....
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San Miguel | Find your rich

Material or experiential richness? The San Miguel Emotion AI experience will help you understand what your inner self desires. Leading UK creative agency Pablo created an amazing Emotion AI experience for San Miguel. It asks drinkers a simple but powerful...
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Alpitour | Ragione vs Emozione

MorphCast assists you in understanding what you desire in a vacation just by recognizing your emotional reactions in this emotional advertising campaign. When we plan a holiday, we usually activate our brains. How many people? What is our budget?What if...
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