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  • Has MorphCast Emotion AI the potential ability to disintermediate Programmatic Advertising in 2024-2027?
    Expert Content February 21, 2023

    Has MorphCast Emotion AI the potential ability to disintermediate Programmatic Advertising in 2024-2027?

    In recent years, programmatic advertising has been the go-to solution for marketers to deliver ads to the right audience at…

  • Sentiment Analysis vs. Emotion AI: Understanding the Differences
    Expert Content February 17, 2023

    Sentiment Analysis vs. Emotion AI: Understanding the Differences

    With the ongoing advancements in technology, an increasing number of businesses are embracing sentiment analysis and emotion AI to gain…

  • Interactive eLearning: How Interactivity and Emotions can Improve Education in 2024?
    Technology February 14, 2023

    Interactive eLearning: How Interactivity and Emotions can Improve Education in 2024?

    In the realm of education, the fusion of emotional interactive video and active student participation has revolutionized the learning experience….

  • “Your camera is the next keyboard”. A more natural communication between humans and machines
    Expert Content February 13, 2023

    “Your camera is the next keyboard”. A more natural communication between humans and machines

    I was intrigued by a statement made during the Google live presentation in Paris on February 8th, 2023: Your camera…

  • Top Interactive Marketing Solutions. The Best Examples for 2024
    Expert Content February 7, 2023

    Top Interactive Marketing Solutions. The Best Examples for 2024

    What is Interactive Marketing? Interactive marketing is a form of marketing that encourages customers to actively participate in the marketing…

  • How to Improve Customer Experience With Emotion Analytics?
    Expert Content February 3, 2023

    How to Improve Customer Experience With Emotion Analytics?

    Let’s discover 5 ways to improve customer experience using emotion analytics! Use emotion analytics to detect and analyze customer sentiment,…

  • 5 Psychological Triggers to Convert Leads into Customers
    Expert Content January 31, 2023

    5 Psychological Triggers to Convert Leads into Customers

    Psychological triggers, including conversion triggers and persuasion triggers, are indispensable stimuli that activate specific emotional or behavioral responses, holding significant…

  • Ethic and Responsible Use of Face Emotion Recognition in 2024
    AI Technology January 25, 2023

    Ethic and Responsible Use of Face Emotion Recognition in 2024

    The use of face emotion recognition technology (or Facial Emotion AI) is growing. And it is becoming increasingly useful in…

  • Face Emotion Recognition in healthcare – How can we use it?
    AI Technology January 24, 2023

    Face Emotion Recognition in healthcare – How can we use it?

    Face Emotion Recognition is a technology that uses Artificial Intelligence (AI) and machine learning algorithms to analyze and interpret facial…

  • How to Measure Emotion in Customer Experience? Discover 4 Ways
    Tech Guide January 20, 2023

    How to Measure Emotion in Customer Experience? Discover 4 Ways

    Research has shown that emotions play a significant role in influencing customer behavior and loyalty. Customers who have positive emotional…

  • 2023: Artificial Intelligence and Quantum Computers will Enslave us to Machines?
    AI Technology January 13, 2023

    2023: Artificial Intelligence and Quantum Computers will Enslave us to Machines?

    An insight by Stefano Bargagni, CEO of MorphCast I personally don’t fear the development of artificial intelligence and quantum computers….

  • AI in Marketing. How to Use Artificial Intelligence?  
    AI Technology January 10, 2023

    AI in Marketing. How to Use Artificial Intelligence?  

    Artificial intelligence is developing at a rapid pace. Since it offers numerous possibilities to automate and refine workflows while moving…

  • How to Create Engaging Video Content? 10 tips!
    Expert Content January 3, 2023

    How to Create Engaging Video Content? 10 tips!

    Videos have become the main communication medium in recent years. They have proven to be much more effective than images…

  • Employee Sentiment Analysis: What Is It & How to Do It in 2022?
    Expert Content December 30, 2022

    Employee Sentiment Analysis: What Is It & How to Do It in 2022?

    First of all, let’s see the employees sentiment definition. In essence, it encompasses the attitudes, feelings, and emotions that employees…

  • Benefits of Facial Emotion Recognition and Possible Risks in 2022
    AI Technology December 22, 2022

    Benefits of Facial Emotion Recognition and Possible Risks in 2022

    Artificial Intelligence that is able to recognize and interpret emotions, often referred to as Emotion AI, can have a number…