Ethic and Responsible Use of Face Emotion Recognition in 2023
AI Technology

Ethic and Responsible Use of Face Emotion Recognition in 2023

Stefano Bargagni

The use of face emotion recognition technology (or Facial Emotion AI) is growing. And it is becoming increasingly useful in various industries, from digital advertising to education and eLearning. However, as with any new technology, it is important to consider the ethical and responsible use of face emotion recognition tools.

Main concerns about the use of Facial Emotion AI

  • Privacy

One of the main concerns with face emotion recognition is privacy. The technology relies on the collection and analysis of facial images and data. This raises questions about who has access to this information and they use it. It’s essential that companies using this technology implement strict privacy policies and secure data storage methods to protect individuals’ personal information.

By adopting a client-side processing solution such as MorphCast Emotion AI, personal data management remains exclusively on the client side. MorphCast technology has been specifically designed and developed so as not to identify the framed subjects. It carries on only an instant processing of personal data during the processing of images, read from the video stream (for example of a camera) provided by the user’s browser. And it does not have any control over such personal data, as it processes them automatically and directly on the user’s device.

  • Bias

Another concern is the potential for bias in the algorithms used for face emotion recognition. If the data used to train these algorithms is not diverse, it can lead to inaccurate or biased results. This could disproportionately affect marginalized groups and result in discrimination. To mitigate this, MorphCast ensures that their training data is diverse and that they regularly tests their algorithms for bias.

  • Misuse

Additionally, it’s important to consider the responsible use of face emotion recognition technology. For example, if you use it in a way that is not transparent to the individual being monitored, it could be used for surveillance or manipulation. Therefore, MorphCast is committed to providing all the information needed for better understanding and use of Facial Emotion AI technologies. And it does so through specific guidelines and policies. And it also adopts appropriate governance and oversight to ensure that their customers use their Emotion AI service responsibly. 

Conclusions for an ethic and responsible use of facial emotion recognition

In conclusion, while face emotion recognition technology has the potential to improve various industries, but it is essential that its use is ethical and responsible. This includes implementing strict privacy policies, ensuring diverse and unbiased training data. And also being transparent about how you use the technology. Only by considering these ethical concerns we can ensure that face emotion recognition technology is used in a way that benefits everyone.

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Informations about
the Author

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Stefano Bargagni

Internet serial entrepreneur with a background in computer science (hardware and software), Stefano codified the e-commerce platform and founded the online retailer CHL Spa in early 1993, one year before Amazon. He is the Founder and CEO of MorphCast.