MorphCast Emotion Dashboard: Empower Your Strategy with Data-Driven Decisions Through Real-time Emotion Analysis.
MorphCast Facial Emotion AI Dashboard is a comprehensive solution for monitoring and analyzing the emotional impact of your web content, web apps, or even native iOS or Android apps. Whether you’re looking to enhance your audience’s engagement, optimize the design of your site, or conduct market research, this dashboard can provide you with the data you need.
Key Features:
Extremely easy to integrate. Its main strength lies in its rapid deployment. In just a few minutes, you have your dashboard ready to collect valuable statistical data for your work! The dashboard is seamlessly integrated with the MorphCast Emotion AI plugin. Once the plugin is inserted into your web pages, you can immediately start monitoring and analyzing the emotions of your users.
What it can track. The dashboard offers a series of detailed reports covering a wide variety of emotional metrics:
- Arousal
- Valence
- 98 affects (Russel, Sherer, Klaus model)
- Quadrants (Russel, Sherer, Klaus model)
- 6 emotions (Ekman model)
- Attention
- Positivity
Refer to this document about “How our Emotion AI works – Responsibility, Transparency and Clarity” that explains how and what MorphCast Emotion AI can track. With just a click, you can select the modules to activate, determining what you want to track in your dashboard.
User-friendly. The user interface of the dashboard is designed to be easy to use. You can easily switch from one analysis to another, filter data based on various criteria, and customize reports to suit your needs.
Support for various devices. You can access the dashboard from any device with an internet connection, including smartphones, tablets, and computers. This allows you to monitor the emotions of your users at any time and place.
Privacy. Don’t forget to display your privacy policy on the page or app where you install the plugin. The data collected by MorphCast are entirely anonymous statistics and cannot be traced back to an individual. However, you are often legally required to inform your users about what you are tracking and for what purpose. You can refer to our privacy policy as a creative starting point for your own. The app offers a tailor-made privacy advisory for users.
Pricing
In line with our philosophy of providing free and valuable tools and services, we have implemented a generous Freemium model. For more details and opportunities to get free licences, check out our pricing policy!
Getting Started
- Get your license key here and insert it the app
- Configure what you like the AI should track
- Copy and paste the snippet code in your page
- Enjoy your dashboard!
Don’t forget to personalize the privacy policy that your users will receive for acceptance to open their camera.
Note that you can use the same license key to unlock all apps.
Important notice
The app is currently undergoing testing with select customers. If you wish to participate in our testing program, please reach out to us at [email protected]. Alternatively, keep an eye on this page for updates regarding its production release. If you’d like to be informed about the launch date, don’t hesitate to contact us.
Insights
The MorphCast Facial Emotion AI Dashboard is a groundbreaking solution that brings together integration convenience, and in-depth emotional tracking, thereby revolutionizing the way you engage with your audience. This dashboard is not just about numbers or stats, but about understanding the emotional responses of your users to your contents.
Designed to seamlessly integrate with web content, apps, and even native iOS or Android apps, it allows businesses and professionals to monitor and analyze the emotional impact of their content. Its USP lies in its ability to deploy rapidly, within just a few minutes, and start gathering valuable insights almost instantly.
The level of customization is another aspect that sets the MorphCast Emotion AI Dashboard apart. Users can choose what to track and how detailed they want the reports to be. The spectrum of emotions that can be analyzed is extensive, ranging from basic emotions to affect models with 98 different mood.
Furthermore, the dashboard has been designed with you in mind. Its interface is straightforward and easy to use, facilitating seamless transition between analyses, filtering data, and customizing reports. You can access it from any device with an internet connection, giving you the flexibility to keep track of your users’ emotions anytime, anywhere.
However, with the great power of data collection comes the great responsibility of privacy. It’s essential to inform your users about the tracking and its purpose, while ensuring that the data collected remains anonymous and untraceable to individuals. MorphCast provides a privacy policy template, but it’s recommended to personalize it to maintain transparency with your users.
Given its powerful features and the immense value it can add to understanding user engagement, the MorphCast Emotion AI Dashboard is a game-changing tool. Check out our pricing policy and you’ll find that such a comprehensive solution comes at a surprisingly affordable cost.
In summary, MorphCast Emotion AI Dashboard marks a paradigm shift in emotional tracking and offers a valuable resource for enhancing user engagement and refining content strategy.
Scientific references
- Russell, J., Lewicka, M. & Niit, T. (1989). A cross-cultural study of a circumplex model of affect. Journal of personality and social psychology, 57, 848–856.
- Ekman, P. (1999). Basic emotions. Handbook of cognition and emotion, 98(45-60), 16.
- Scherer, Klaus. (2005). Scherer KR. What are emotions? And how can they be measured? Soc Sci Inf 44: 695-729. Social Science Information. 44. 695-792.
- G. Paltoglou and M. Thelwall (2013), “Seeing Stars of Valence and Arousal in Blog Posts,” in IEEE Transactions on Affective Computing, vol. 4, no. 1, pp. 116-123, Jan.-March 2013, doi: 10.1109/T-AFFC.2012.36.